How to launch a low cost E commerce site during the pandemic

  • This pandemic has changed the future of many brick and mortar businesses. They are small business owners who have to invariably embrace the digital world in order to survive the present turmoil. Here are seven steps to successfully launch a low cost eCommerce website with WordPress. Let’s go through them one at a time:

    Score the correct domain name
    .com is the ‘strongest’ and most popular area extension (ending). It’s a smart preference for online stores, as it leaves you open to promoting your store worldwide. Pick a country-unique extension (e.g. .us or .in) if you cater to a specific region. It’s generally a good idea to add your area name in the domain name and place it near your logo to keep it memorable for your audience.

    Sign up to a web hosting provider
    Every website needs web hosting. It’s the equal of renting a place of internet land – just make sure you choose a patch with lots of rooms to grow!
    When it comes to choosing a satisfactory hosting provider, as well as the form of website hosting you actually want, you’ll want to think about the sort of house you’re building.

    One thing we will say is to avoid shared web hosting. When you’re sharing a server with other websites, if one of them gets hacked, your website becomes vulnerable, too. When you’re dealing with people’s credit card details, this definitely is dangerous where data security is concerned.

    Install WordPress
    Install WordPress, both manually or via your web hosting provider.

    Install and configure WooCommerce
    WooCommerce is the most famous plugin for adding eCommerce capability to your site.You need to pay for some ‘extensions’ ;but WooCommerce is free, giving you the power to flip your website into an internet shop without spending a dollar. That includes:
    Product pages
    Cart and checkout
    Secure payments
    Shipping alternatives and label printing
    Automated tax calculations
    Integration with Google Analytics, Facebook, MailChimp etc.

    Choose a theme
    Your ‘theme’ will act as the primary design for all your web content. The splendor of WordPress is that your site is entirely customizable and you can hire a dedicated freelance WordPress developer for this. You can choose a theme which reflects your company's vision and works nicely in your eCommerce frame .

    Install extra plugins
    Alongside WooCommerce, here are four plugins we truly rate for online stores:

    1. Yoast for search engine optimization guidance
    2. Securi for security
    3. Site Reviews for reviews

    Make your web page public
    Once you’re glad with how your site works (remember you can always ‘Preview’ pages to see how they’d look live), now it’s time to make it public.

    The truth is that WordPress is best for those with a few tech experiences. If not please do not worry – freelance WordPress programmers can truly convert your design ideas into a responsive, highly-functional and optimized site, ready to boost conversion rate for your business.

    Read also: 7-Critical Factors to Consider While launching a WooCommerce Store

Log in to reply